EMA Webinars
Click on a title to register for an upcoming EMA Webinar:

Application Security:
A Strategic Domain of Enterprise Risk Management
Scott Crawford, Senior Analyst, EMA
Thursday 3/29 @ 2pm Eastern

Improving IT Efficiency and Operational Maturity through Automation
Andi Mann, Senior Analyst, EMA
Venkat Devraj, Co-Founder and CTO, StrataVia
Tuesday 4/10 @ 2pm Eastern

Real-World CMDB – Tales from the Trenches and a Strategy for Success
Chris Matney, Managing Director of IT Services, EMA
Thursday 4/12 @ 2pm Eastern

EMA Analysts Speak
Look for EMA Analysts speaking at these upcoming events:

CA World 2007
Andi Mann
Senior Analyst, EMA
April 25, 2007
Las Vegas, NV

IT Infrastructure & Service Management Forum 2007
Dan Twing
EMA COO
May 9-11, 2007
Austin, TX

Hank Marquis
EMA Director of IT Service Management Consulting
May 9-11, 2007
Austin, TX

Interop Las Vegas 2007
Chris Matney
EMA Managing Director of IT Services
May 22, 2007
Las Vegas, NV

Andi Mann
EMA Senior Analyst
May 23, 2007
Las Vegas, NV

Rick Sturm
EMA Founder and CEO
May 24, 2007
Las Vegas, NV

Storage World Conference 2007
Mike Karp
EMA Senior Analyst
June 12-14, 2007
Long Beach, CA

Analyst's Corner
Service Catalog: The Path to IT/Business Alignment
by Hank Marquis, EMA Director of IT Service Management Consulting
The IT Infrastructure Library® (ITIL®) describes the idea of a Service Catalog as a “written statement of IT services, default levels, and options.” For many years, an IT Service Catalog was simply a printed document telling users who to call for service. However, with the increasing commoditization of IT, the concept and value of a Service Catalog is assuming a much more important role – that of unifying IT and the business.

How can such a humble concept from such inauspicious beginnings deliver this almost mythical desire of virtually all IT leaders? It’s easy to understand if you consider what the ITIL actually describes…

EMA Welcomes Noted
ITSM Expert Hank Marquis
Earlier this month, Hank Marquis joined EMA as Director of IT Service Management Consulting. Holder of the British Computer Society/ISEB Managers Certificate in IT Service Management with Distinction in Service Delivery, as well as CobiT Foundation Certification from the Information Systems Audit and Control Association, Hank brings more than 25 years of real-world information technology experience to the EMA team.

As a certified IT Service Management professional, Hank has helped dozens of companies – both large and small and from a range of industries – develop and/or implement IT Service Management best practices. In his role at EMA, he will leverage this experience to help strengthen our IT services offerings and provide invaluable insights for our enterprise customers.

Contact Kevin Hecht at khecht@emausa.com or 303.543.9500 x124 to schedule a briefing with Hank.

Your Opinion Counts: Participate in EMA’s New NCCM Survey
Are you an enterprise IT professional with hands-on or managerial responsibility for planning and/or implementing configuration-related changes to your organization’s networked infrastructure? If so, we invite you to be part of this pioneering research study.

Share your thoughts on your organization's Network Change and Configuration Management (NCCM) priorities, process, and metrics for success and be entered in a drawing to win a $200 gift certificate to Amazon.com.

New EMA Research in March 2007
Research Report
The Rise of Application Security
Scott Crawford, CISSP, EMA Senior Analyst
Many aspects of information technology play a critical role in application delivery—but the ultimate medium of information access and analysis has always been the application.

In this March 2007 research report, EMA Senior Analyst and security expert Scott Crawford examines the domains that are today defining the rise of application security; provides insight into approaches across the spectrum of the application security challenge; and profiles participants in each area, with a view toward the role of each not only throughout the software development lifecycle (SDLC), but in operations as well.

EMA Advisory Notes
Check out actionable recommendations for enterprise IT professionals in the following new EMA Advisory Notes:

* CMDB Access and Federation Standards
(Julie Craig)

* If You’re Wondering How You’re Doing In Your CMDB Deployment, You’re Not Alone
(Dennis Drogseth)

* The Path to IT Governance: Trends and Perceptions
(Lisa Erickson-Harris)

* The Pros and Cons of Systems Management Appliances
(Andi Mann)

* Are You Still Trying to Manage VoIP?
(Jeff Cotrupe)

Subscribe to EMA's Research Library
Access these informative reports and more in EMA's comprehensive IT Management Research Library. For more information on becoming a subscriber, please contact your EMA Business Development Manager:

Enterprise IT Professionals
Bruce Lehman, blehman@emausa.com, 303.543.9500 x112

IT Management Vendors (A-K)
Kevin Hecht, khecht@emausa.com, 303.543.9500 x124

IT Management Vendors (L-Z)
Jonathan Johan, jjohan@emausa.com, 303.543.9500 x129

Notable Quotes:
EMA Analysts in the News
“Many technology companies have coveted the SMB market, but have not been able to find an effective way to sell, set up, and support them … On-demand [software] makes it easy, and the big boys are interested in reaching the SMBs this way.”
- EMA’s Dan Twing (The Motley Fool – March 16, 2007)

“The worst thing is to think you can buy something that is a CMDB … A CMDB is not something that you have. You evolve a CMDB system.”
- EMA’s Dennis Drogseth (Federal Computer Week – March 12, 2007)

“The entire [virtualized] environment becomes as critical as the most critical application running on it … It is also more difficult to schedule downtime for maintenance, because you need to find a window that's acceptable for all workloads, so uptime requirements become much higher.”
- EMA’s Andi Mann (Computerworld – March 8, 2007)

“IT is a business within the business … If it’s not run that way, it won’t be effective or efficient.”
- EMA’s Dennis Drogseth (InfoWorld – March 5, 2007)