Click on a title to register for an upcoming EMA Webinar:

EMA Webinar:
SLM/BSM Market Sizing 2007 Research
- Lisa Erickson-Harris, Research Director, EMA
- Tuesday 1/8 @ 11am Pacific / 2 pm Eastern

EMA/HP Webinar:
CMDB Trends in 2008 from EMA and HP
- Dennis Drogseth, Vice President, EMA
- Mahesh Kumar, Product Marketing Director, HP
- Wednesday 1/23 @ 11am Pacific / 2 pm Eastern

EMA analysts and consultants are respected IT management thought leaders. Check out these recent articles:

Getting the NAC?
by Scott Crawford – Business Trends Quarterly (p. 76-83) – November 28, 2007

SaaS Platforms: More Revenue Potential Than SaaS Services?
by Julie Craig – Business Trends Quarterly (p. 103-105) – November 28, 2007

Plugged Into Virtualization
by Andi Mann – Business Trends Quarterly (p. 126-131) – November 28, 2007

Virtualization on the Business Side of Things
by Andi Mann – Business Trends Quarterly (p. 154-155) – November 28, 2007

Good CIOs Lead by Following
by Hank Marquis – CIO Update – November 20, 2007

A New Approach to Asset Management
by Dennis Drogseth – CIO Update – December 4, 2007

Are IT Budgets too Big?
by Hank Marquis – DITY Weekly Newsletter – December 4, 2007

Autonomic Computing and the Executive/Staff Divide
by Julie Craig – IT Business Edge - December 7, 2007

2007’s Five Most Embarrassing Technology Moments
by Julie Craig – CIO Update – December 10, 2007

Congratulations, You’ve Inherited a Management Tool! Now What?
by Hank Marquis – ITSM Watch – December 13, 2007

Look for EMA analysts speaking at these upcoming events:

InfoWorld Virtualization Executive Forum
Andi Mann
EMA Research Director
February 4, 2007
San Francisco, CA

IT Financial Management Association
Paul Burns
EMA Senior Analyst
March 12, 2007
San Antonio, TX

Virtualization Conference & Expo 2008
Andi Mann
EMA Research Director
June 23 – 24, 2007
New York, NY

Overcoming Fear and Loathing in CMDB Land – Don’t be Fooled by Industry FUD
by Dennis Drogseth, Vice President, EMA

With the New Year coming around, it’s time to make some resolutions for 2008. In this set of excerpts from my December advisory note, I’m recommending that one of them be: Don’t let industry FUD (fear, uncertainty, and doubt) get you down when it comes to planning your CMDB initiatives.

The notion of the CMDB was born out of the IT Infrastructure Library (ITIL), and a more systemic approach has arisen from ITIL v3 introduced in May 2007. From an ITIL v3 perspective, CMDB systems provide a common and consistent source of “truth” to enable more collaborative and effective processes in support of lifecycle service management. As a total system, this truth can span inventory and asset information, configuration and change information, customer and business impact information, and even real-time state-related information relevant to incident and problem management.

EMA Shares Hot Topics in IT Management for 2008
The EMA team has identified nine hot topic areas for the IT management market in 2008:

* CMDB Systems
* Data Center Automation
* Virtualization
* BSM / SLM
* Next-Generation Asset Management
* Automating ITSM
* End-to-End Application Management
* IT Governance and Risk Management
* Software as a Service

We believe that these important technologies will be top-of-mind for enterprise IT during the coming year.

Want to learn more about planned EMA research on these topics?
> Check out our 2008 Research Track Calendar.

Subscribers: New EMA Research in December
Check out the latest research from EMA’s team of IT management experts:

*Available to Premium Research Subscribers only.

Not a Subscriber?
Sign-up for our EMA Advisory Notes Service – subscribe online now for only $495. Or, find out how to become a Premium Research Subscriber by contacting sales@enterprisemanagement.com.