EMA Impact Brief
Retail IT Service Operation: Calculating the Impacts of Poor Application Performance Across a Business Ecosystem
Date: 05/09/2011 Length: 4 pages Cost: $25.00

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The retail industry as itís evolving stands at a cross section where global technology and business transformations intersect. Internet Commerce is of course a major factor, but it's far from the whole story. Retail organizations depend on IT applications to promote and inform just as much as they do to directly generate sales. 

"Virtual stores" typically support brick-and-mortar operations all of which depend on applications to support locating, ordering and informing buyers on opportunities, as well as showcasing and evaluating options. And this can in turn inflate the many back-office requirements that increasingly leverage a whole array of partners, suppliers, service providers and geographically dispersed offices and store fronts. 

Optimizing retail operations with critical application services means optimizing an entire ecosystem of interdependencies, often with widely dispersed operations, some of which are actually competitors with each other.  

How do you calculate the impact of critical application performance issues against such an "incalculable backdrop?" This short report should help you to at least begin to map out the process.

Dennis Drogseth

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