Wix Commits $80M to Vibe Coding with Base44 Acquisition: AI-Powered App Creation Comes of Age
Category: Impact BriefWix acquired Base44, a six-month-old startup founded by solo developer Maor Shlomo, for $80 million in cash plus future earnouts. The deal marks a strategic leap for Wix into generative AI-driven application development. Base44’s rapid rise—reaching 250,000 users and profitability with a chat-based, no-code builder—signals a broader shift in the developer ecosystem. This acquisition underscores the growing importance of “vibe coding,” a paradigm in which users describe what they want and agents do the rest. For vendors like Cursor (by Anysphere) and Replit, and for enterprises evaluating modern development platforms, this transaction is a milestone that warrants close attention.