IT & DATA MANAGEMENT RESEARCH, |
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Technology Business Management in Two Deployments: Making the "Business of IT" Real
Abstract: This report presents two case studies that show how "managing IT as a business" can be both real and successful--while also clarifying how the phrase can become actualized in the real world by introducing the concept of Technology Business Management (TBM). Both case studies are Apptio deployments--as is fitting given Apptio's leadership in creating the market's first true TBM solution. While other vendors may follow--EMA research ("The Many Faces of Advanced Operations Analytics," September, 2014) indicates a strong surge of IT interest in this arena--so far Apptio has taken the lead position in understanding the TBM opportunity and delivering a compelling solution for it. |
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